Customer First

——The customer is God.
Respect others, and maintain the corporate image anytime anywhere
Face complaints and grievances with a smile, and actively solve problems of customers
Never shirk responsibilities even though they are not yours while communicating with customers
Think in the position of customers, and achieve the satisfaction of both customer and the company on the basis of sticking to principles
Have an advanced awareness of service, and nip problems in the bud

Honesty

——Honest, upright, frank, and consistent between words and deeds
Accurately express their views through proper channels and processes; able to make recommendations while expressing criticism, blunt but with careful considerations
Never spread unconfirmed news, do not talk behind others carelessly; able to provide positive guidance, for any comments and feedback, “correct them if there is any, and guard against them if there is not”
Have the courage to admit mistakes, take responsibilities, and correct them promptly
Correctly and effectively stop dishonest behaviors that damage the company's interests